Gentler Streak, a health and fitness tracking app, has just won an Oscar of the mobile industry - a prestigious Apple Design Award! It being for Social Impact is a precious cherry on top. As Apple explains, the two winners in this category (second being a game, The Wreck) improve lives in a meaningful way and shine a light on crucial issues. After winning 2022 Apple Watch App of The Year, this is another huge achievement for a small Slovenian team Gentler Stories.
“Winning the ultimate achievement in mobile industry, an Apple Design Award, and for social impact, is simply beyond belief. There are so many brilliant teams in the world, it’s kind of hard to believe this is really happening to us. After being a finalist for Visuals and Graphics last year, this year’s nomination itself came as a huge shock! Being told we actually won … right now, it’s difficult to sum up in words what this means to us, and on how many levels. This is for all the indie innovators that are out there chasing their passion, doing everything to bring their dream to life and never forgetting why they started in the first place,” says Katarina Lotrič, CEO and co-founder.
Apple chose two winners, one app and one game, in the seven categories, all recognized for excellence in design and outstanding technical achievement: “Gentler Streak aims to improve everyone’s lifestyles, no matter who or where they are. The app is powered by optimistic and encouraging reminders that factor in both physical fitness and mental wellbeing. Its health data is smartly organized and seamlessly integrated to help users thoughtfully track exercise, rest, and wellness. In a Monthly Summary view, users are shown how they are doing in relation to their history, emphasizing the focus on individual progression rather than comparison against others,” can be read in Apple’s official statement.